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ATOQ comes from the Quechua word for “fox” (my favorite animal), to bring you these reversible bucket hats and crochet beanies that my mom, Sophie and I lovingly make at home.

It all started with me shopping for bucket hats that would never fit my slightly-larger-than-average head. Everywhere I Iooked, nothing sat quite right. So I turned to the best handcrafting specialist I knew: my mom. I asked her to make me one and she nailed it. We experimented with different designs and before we knew it, people started asking where they could get one too! We realized that there were a lot of people looking for high-quality handmade hats just like ours.

Now, alongside with my mom and my brother, we create unique, well-crafted hats for people who appreciate style, comfort and a perfect fit.

-Val